Tenure of Project: Ongoing
Projects Delivered: 750+ Edits
Weidmann Group’s Background
Weidmann is a global leader with over 140 years of experience in providing advanced solutions across the electrical, fiber, and medical technology sectors. Based in Rapperswil-Jona, Switzerland, the company operates in more than 30 locations worldwide. Their expertise focuses on delivering innovative products and services, meeting the highest standards of quality, reliability, and sustainability. They are one of the pioneers in the energy sector.
In Electrical Technology, Weidmann specializes in high-voltage insulation systems and advanced diagnostics for the energy sector. Their Fiber Technology division is at the forefront of microfibrillated cellulose applications, helping industries adopt environmentally friendly practices. Meanwhile, the Medical Technology branch focuses on precision injection-molded components for pharmaceutical and healthcare applications.
Despite their global presence and technical excellence, Weidmann faced hurdles in modernizing their digital content strategy. Their challenge was to effectively present their intricate solutions while maintaining their reputation for innovation and expertise. Furthermore, Learn more about How ShortVids can Save You Thousands in Revenue?
Content Creation Challenges
Weidmann faced challenges keeping up with the growing demand for professional, engaging video content. Their technical solutions required clear messaging, but limited resources and time made it difficult to keep up with consistent, impactful materials. Here’s what held them back:
Complex Messaging Made Simple
Weidmann’s highly technical offerings were tough to explain to diverse audiences. Simplifying these messages into digestible and engaging formats was a big hurdle.
Inconsistent Video Output
Without a dedicated creative team, video production was irregular. This inconsistency made it hard to maintain a reliable and engaging online presence.
Cost Barriers
Traditional editing services proved expensive, with costs skyrocketing up to $5,000 per month. This limited their ability to scale content efforts efficiently.
Global Communication Gaps
Operating across continents meant they needed standardized, impactful videos for internal training and external promotions. Producing these at scale was resource-intensive and slow.
What was Weidmann Losing Before Partnering with ShortVids?
Before ShortVids came into the picture, Weidmann faced challenges that were holding back their growth. From time wasted on editing to missed opportunities in global markets, here’s a quick look at what they were dealing with:
| Challenge | Impact |
|---|---|
| Missed Opportunities | Limited video output made it hard to compete globally, costing them hundreds of leads and significant growth potential. |
| Time Drain | Employees spent over 10+ hours weekly on manual editing tasks, pulling them away from important work like innovation and market expansion. |
| Inconsistent Training | Without standardized training videos, employee onboarding across their international teams suffered, slowing down skill-building and operational efficiency. |
ShortVids stepped in to turn these challenges around, giving Weidmann the tools they needed to save time, boost efficiency, and grow faster.
The Solution
When the Wiedmann group came in the energy sector, almost 1.5 centuries ago, that’s a lot of years, well, online presence wasn’t a thing back then. However, with the digital revolution in the 2000s, especially in the last 15 years, digital footprint has become a thing. They were leading the Energy industry, but fell short when it came to social presence. This is where WE stepped in. ShortVids provided a flexible and cost-effective editing service to meet Weidmann’s needs:
Diverse Content Production
Delivered a range of polished materials, including explainer videos, internal training content, and marketing visuals designed to resonate with global audiences.
Efficiency Boost
With a seamless and smooth editing process, Weidmann’s teams could refocus their time and efforts on core business functions, which matter the most.
Affordable Subscription Model
Gave Weidmann access to professional video editing services without the high costs typically associated with per-project edits, saving them roughly $5,000 a month.
Aligned Content Strategy
ShortVids worked closely with Weidmann to ensure the content represented their brand identity while clearly communicating technical concepts.
The Impact on Weidmann with ShortVids!
ShortVids helped Weidmann completely change the way they handled their video content. In just three months, they saw some amazing improvements that saved them time and made a big difference in their business. Also, checkout our Portfolio that speaks for itself, no sugar coating, just results.
- Weekly videos kept the content flowing for both internal and external use.
- Explainer videos and campaigns caught more attention, building a stronger sales pipeline.
- Editing costs went down by over 50%, leaving room to focus on other important areas.
- Professional training videos made employee onboarding faster and easier, improving productivity worldwide.
- Simplified, engaging visuals helped make technical solutions more accessible and increased their reach up to 30+ countries.
Meeting the Complex Demands of B2B Giants
Working with B2B businesses is very different compared to working with creators or smaller brands. Their needs are complex, highly specific, and often vary from project to project. From multilingual content to technical accuracy, their demands leave no room for error. At ShortVids, we understand these differences and have built our processes to cater to all types of B2B requirements, no matter how diverse they are.
Multilingual Code of Conduct in Record Time
Recently, Weidmann asked us to produce an internal Code of Conduct video for their global workforce. The challenge? They needed it created in seven different languages:
And they needed all versions delivered in just 3–4 days. Our team used ElevenLabs to source professional-quality voiceovers in multiple languages, assuring each version was accurate, clear, and ready on time. The result: a consistent and accessible video message that reached every corner of their 30+ global locations.
Scouting Voiceover Talent Worldwide
As a global company, Weidmann often needs different voiceover artists to match their diverse projects. Instead of passing that burden onto them, we take it on ourselves. For example, just a few days ago they needed a professional American voice over artist. Our team immediately scouted, hired, and coordinated with a voiceover artist through Upwork, making sure Weidmann had exactly what they needed without lifting a finger.
The Backstory Behind Our 3D Animation Launch
In January, we officially launched our 3D Animation services, but the idea was born from Weidmann’s needs. Back then, ShortVids was purely a video editing agency. One day, Weidmann asked us for a 3D animated video to help portray two transformer components. The goal was to let attendees see every angle, every layer, and every feature in motion something traditional video editing couldn’t capture.
Instead of saying no, we built a solution. We scouted the right talent, designed a process around it, and delivered a 3D video that captured their complex technology with absolute precision. The results spoke for themselves Weidmann used those visuals at events and internal training, making their technical solutions easier to understand, more entertaining, and far more impactful.
Sometimes, agencies grow by helping their clients scale. But sometimes, ShortVids itself grows because of billion-dollar B2B companies like Weidmann. That project became the foundation for a brand-new service at ShortVids. Today, clients worldwide can access 3D visuals that simplify even the most complex products and ideas.
Client Feedback
Achieve Results Without Compromise!
Weidmann’s partnership with ShortVids showcases the value of efficient content solutions. By addressing their challenges head-on, they not only improved internal operations but also strengthened their market presence and brand image. Still, any doubt left? Check out what Colin Matthew has to say about Us. Transform your content strategy with ShortVids today!
Book a Call Today
- Fixed monthly plans starting at $999
- 24-hour turnaround time (or less) on all short-form edits
- 3-layer quality check system on every video
- No more chasing freelancers or managing editors
- Scale up to 50+ videos/month without hiring in-house
- Content team trained on platform trends, scroll-stopping hooks & storytelling
- Fully managed by professionals – you just upload & approve
- Response time: Under 1 hour (US & GCC time zones)
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