How Brooks Kelly with ShortVids Went from Content Struggles to 100+ Inquiries a Week
Tenure of Project: Ongoing
Projects Delivered: 100+ Edits
Client Background
Brooks Kelly, popularly known as @thebrookskelly on Instagram, is a mortgage expert who has been with The Mortgage Link for over three years. He is based in Dallas, Texas, where he serves as the Executive Vice President of Sales at The Mortgage Link. During his tenure, the company has expanded from one branch to 23 licensed locations. He has spent years helping people navigate the mortgage world with confidence. People trust him, and his business was already doing well. He helps first-time homebuyers get loans and makes refinancing easy for his clients. But there was one problem, and that was despite having many years of experience, not enough people knew about him.
Recognizing the Power & Need of Social Media
Brooks realized that social media wasn’t just for entertainment rather it was a powerful way to reach potential clients, build trust and grow his business. But between running his business managing client meetings and staying up to date with the mortgage industry there was little time left for content creation. He wanted videos that could do the talking for him, making his expertise clear without him having to constantly be in front of the camera. That’s when Brooks Kelly with ShortVids took action we provided him with high-quality, entertaining content that would not only attract leads but also build trust and turn viewers into clients.
The Challenges of Growing Online Business
These days knowing your business isn’t enough even Brooks Kelly knows about mortgages and he has even helped countless people secure the right loans and make smart financial decisions. But it wasn’t enough because people need to see it. Furthermore, learn about thePower of Social MediaIn Business (Forbes). That’s where the real challenge started.
Finding the Right Team
Building a reliable team meant a constant cycle of hiring training and managing which took even more time away from the business and hiring multiple freelancers for scriptwriting video editing ad creation and thumbnails meant handling different schedules and dealing with unpredictable costs while some even charged per hour others per project and rates varied. Learn More about the Drawbacks of Hiring Freelancers and how it is costing you big time.
No Time to Create Content
Running a mortgage business is already a full-time job and posting on social media felt like another job on top of an already packed schedule. Between handling client applications market research and keeping up with regulations Brooks barely had time to breathe let alone edit videos.
Inconsistency = Fewer Leads
No system meant no growth without a steady flow of entertaining content people scrolled past instead of stopping to watch. The few posts Brooks managed to upload didn’t do much because they lacked consistency. The potential was there but the execution wasn’t.
The Solution: A Full Content Team in One Subscription
Imagine one team that handled everything for a fixed price, that is exactly what ShortVids provide. To learn more about ShortVids service, Click Here. Let’s see how Brooks Kelly with ShortVids solved all these challenges.
100% Original Scripts
Brooks Kelly was the first client to get both script writing and content ideas from ShortVids. Before this his content wasn’t as interesting and it wasn’t bringing in many leads. Every script was designed to keep viewers interested and make mortgage topics easy to understand.
Now all he had to do was record and send the footage because everything else was taken care of because with a clear content plan his videos started getting more attention and more people began reaching out for his services.
High-Quality Edits – No Delays
Brooks Kelly with ShortVids gets professional-quality edits ready to post fast. Smooth cuts, engaging animations and clean visuals kept viewers watching and helped build trust with potential clients with no more slow turnaround times or endless revisions.
Creatives That Grab Attention
Brooks Kelly knew that strong visuals were just as important as great videos. He needed eye-catching thumbnails, infographics, and other creatives to make his content stand out. ShortVids handled everything from designing thumbnails that boosted clicks to creating infographics that simplified complex mortgage topics.
We are also providing high-quality visuals that made his content more entertaining.
Content Direction To Maximize Results
Instead of guessing what to post next Brooks had a clear plan that made content creation easier and more effective. Coming up with interesting content every week wasn’t easy. Brooks Kelly needed fresh ideas that would keep his audience interested and generate leads. That’s where ShortVids stepped in.
We researched his niche, analyzed competitors and provided original content ideas specifically to his business. We guided him on how he can maximize his results while putting minimal effort. Every topic was designed to simplify mortgage concepts and keep viewers entertained.
Read How: ShortVids can help you build a personal brand with our powerful content strategy
What Have Brooks Kelly With ShortVids Achieved?
When quality content meets a smart strategy, real business growth happens. Instead of spending hours trying to create and edit videos, Brooks Kelly focused on his business while ShortVids took care of the content. The result? More leads, more time, and massive savings.
Over 100+ Inquiries a Week
Within just a month of working with ShortVids, Brooks saw a huge spike in engagement and got 100+ Inquiries in a single month.
More Time to Focus on Business
With a fully managed content system that’s available 24/7 and more time on his hands, Brooks shifted his focus back to what mattered most—his clients.
Thousands Saved on Hiring
He got an entire content team for one flat fee—no hidden costs, just unlimited content support while saving thousands on hirings.
You guys are the real deal! ShortVids completely changed how I handle content. Totally loving your processes and I’m seeing a long time partnership here.
— Brooks Kelly The Mortgage Link – Loan Originator
Why This Works
Brooks Kelly with ShortVids didn’t just get better videos, he got a full content system that saved him time and money and brought in new clients consistently. Content isn’t just about posting, rather it’s about creating an image and establishing a presence, all this helps you create your own personal brand. If content creation feels like a never-ending task the right team makes all the difference. One month in and Brooks isn’t just posting more he’s growing faster than ever.
